- Interactive video creation tools how to#
- Interactive video creation tools full#
- Interactive video creation tools software#
- Interactive video creation tools trial#
Your audience will have more interaction with your brand or product. Interactive video, in this case, is an integral part of showing your new ideas. People have known linear video for a long time, but sometimes they want to try something new if your audience is tired of the same type of video. Magna found that interactive video ads drive a 47 percent gain in time spent with a marketing message compared to a non-interactive ad. DemandGen claims that interactive content receives two times as much interaction as static information.ģ: Interactive video outperforms linear video On the other hand, interactive video is receiving higher engagement rates from customers. A startling amount of interactive video content is being created by brands it makes up 36% of all video content produced. 83% of brands that have used interactive videos said it increased their sales and audience engagement.īoth brand recognition and consumer behavior attest to its appeal. Today more brands are jumping on interactive videos because they work. It’s the ultimate form of personalization.Ģ: Interactive video is so popular right now Imagine watching a video, and 15 seconds into the video, the speaker asks you to make a choice right on the video screen, and every choice you make customizes what you see next. There are many reasons to use interactive videos to captivate your audience and market your products, business, and services, and I will share a few of them here.ġ: Interactive videos are fun to watch Interactive video Why Use Interactive Videos for Growing Your Business? Usually, the level of participation that can be included in each video differs from platform to platform.ĭue to this interaction between the viewer and the video, engagement increases, clickthrough rates increase, and the video delivers higher performance than an average video. The participation could be a survey, quiz, hotspots, tags or making choices. Similar to how they would engage with web material, users can click, drag, scroll, hover, gesture, and do other digital activities to interact with the video’s content. Through a variety of techniques, an interactive video allows the audience to engage with the video’s actual content. It also has a huge library of illustrated characters with different clothing, expressions, and poses that you can customize in PowerPoint.An interactive video is a special type of video that allows the audience to participate while watching the video. This website has cutout stock photos like the ones shown in this tutorial. If you need characters for your interactive videos, take a look at.
It’s relatively inexpensive compared to Articulate Storyline, and Camtasia is a one-time purchase, not a recurring subscription price.
Interactive video creation tools trial#
Budget-Friendly ToolsĬamtasia has a FREE 30-day trial so you can try out the tool and see if it fits your needs.
Interactive video creation tools full#
To watch the full scenario and Camtasia tutorial, click HERE. Finally, I exported the file to so the interactivity will work. Then I built out the scenes in PowerPoint, and imported the graphics into Camtasia to add interactivity with hotspots. In this shorter version, I used stock photos from the website called. In this video tutorial, I’ve recreated one scene from Workplace War Zone, an interactive video I originally created in Articulate Storyline.
Interactive video creation tools how to#
How to Use Camtasia Hotspots for Interactive Video If you need to make a relatively simple interactive video, you could use Camtasia to add interactivity instead. It also includes a library of stock photos and illustrated characters as part of the subscription price.Īrticulate Storyline is powerful, but it’s also relatively expensive - so you may want to consider other options.
Interactive video creation tools software#
This software platform lets you use variables, track scoring, and create SCORM files for an LMS. This tutorial will introduce you to a few relatively inexpensive tools to add to your toolbox.įor complex eLearning projects and interactive videos it’s usually best to stick with a robust development tool like Articulate Storyline. If you’re an eLearning developer, instructional designer, or interactive video creator, you sometimes need to do more with less. Some product links are affiliate links which means if you buy something I'll receive a small commission at no additional cost to you.
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